The first official photoshoot of YFT, by the amazing Raqeebah Zaman Photography.
I use 'official photoshoot' lightly, as it was only my second thobe I made for Yaqub and I simply envisioned photos of him in it at the World's Fair Marina. I had no thought then that I would be pursuing this as a business!
When I saw the finished photos I knew they were special. The whole vibe of this photoshoot conveyed a style that speaks for a new generation of young Muslims. All of a sudden my simple idea became a concept and a business.
Location: World's Fair Marina, Queens, New York
My son had a great time wearing the thobe and running and jumping in it! So many other boys' thobes don't convey that fun vibe.
So many friends loved the style. So YFT was created out of spontaneity and fun, and in a really cool place called New York City.
Designing clothes for my son is a different experience and thought process. It also meant that I have to cut down time on making clothes for myself! But as with all things motherhood, your kids come first:)
I hope the little guys in your life enjoy our thobes as much as I had fun designing them.
Stay up to date on new style launches by joining the YFT Crew. We would love to have you on board!
by Ammara (@ammaraza)
Designer, www.yftbyammaraza.com